Farmers are living idols in India and are considered as heart and soul of the Indian economy. India is referred to as the “land of farmers” since most of the population is involved in agriculture in some way. Despite contributing a substantial share in the country’s GDP, the condition of farmers are terrible in India. The reasons are many, from weather and climate issue to scale of operation to shortage of farm labours to unsatisfactory realization of prices, to quality of seeds and fertilizers, and the list can go and and on, but do we have any solution for this. Well government has taken many initiatives like Soil Health Card Scheme, Neem Coated Urea, Paramparagat Krishi Vikas Yojana (PKVY), Pradhan Mantri Krishi Sinchayee Yojana (PMKSY), National Agriculture Market (e-NAM), Pradhan Mantri Fasal Bima Yojana (PMFBY) and Interest Subvention Scheme.
Same is the case with arcticians and other small scale entrepreneurs.
However as a common man what are we doing to help them? The question comes in mind, can we really help? Well, the answer is “Yes”, you can. And one such initiative is taken by Rang De which is India’s pioneering and only peer to peer lending platform focused on providing timely and affordable credit to unbanked communities. P2P lending (peer-to-peer lending) is a type of platform that allows participants to borrow and lend sums of money without having to rely on a conventional financial institution to control transactions.
They are the pioneer in social investing, enabling individuals to lend to unbanked farmers, artisans and entrepreneurs and help kickstart, sustain and grow their livelihoods.
The founders of Rang De feels that credit could play a transformative role in ending poverty. And so, with Rang De, they set their sights on addressing affordability and access.
What is their Core
“Our platform is underpinned by technology, people, and human-centered design to make credit affordable for investees (borrowers) and to create a rich social investing experience for our social investors (lenders). A highly differentiated business model helps us maximize impact, drive profitability and growth.”
What makes them unique
“We stand for radical transparency. Everything that our social investors would ever need to know is out there for them. Right from being able to choose their investees, to what happens behind the scenes in the organization.”
The team of Rang De is extremally passionate about this cause and as a citizen of this country I personally feel it is our responsibility to encourage such initiatives and give our helping hand to make India a better place for every citizen.
I believe what Rang De is doing is exceptionally noble and if you feel the same, then do invest in the business of these rural entrepreneurs to raise their families out of poverty, and create jobs in poorer parts of India. You can invest as little as INR 100 or as much as you’d like.
“This post is part of Blogchatter’s CauseAChatter initiative with Rang De.”