Digital PR World – A Leading Digital Marketing Service Provider for Small Businesses

Covid 19 pandemic has hit everyone really hard, and when we think about small businesses the impact is tremendous. The reasons could be many be it mass layoffs , closures or being financially fragile. But the good news is that, digital marketing has been a savior for these small scale industries. Digital Marketing is not just accessible but is highly cost effective in terms of growth.

Digital Marketing has become an integral part of every company be it small or big. And the biggest reason is , it’s reachability. It is not just about sales but also about the the sustainability of business in long term. It assists in building authority and create brand awareness which allows small businesses to go global. Today consumer is looking for personalized products and small business can exactly deliver, if they use digital marketing to connect with their consumers.

Digital Marketing can promote products and services to your target audience with the use of internet and various digital channels such as websites, social media, email, messengers, etc. You can also reach them by sending emails, appearing on top of Google, engaging through Instagram and Facebook, etc. 

To read more on Digital Marketing checkout the link here

Big companies are financially strong and can afford any number of marketing agencies including digital marketing agencies to market their products, but what about small companies like D2C?

What is D2C Business?

D2C is nothing but Direct to Consumer business. Here the manufacturer or the producers of the products directly sells their products to the consumer. After the arrival of internet D2C business has seen a slight growth. But to tap the true potential it becomes essential for them to use some digital marketing platform that will help them to increase their reachability.

Problems faced by D2C Business

Due to the change in consumer behaviour especially after pandemic , people are more comfortable buying things online. And this has been well understood by the market as well. And that’s why we have witnessed a sudden surge in the D2C business model. More D2C businesses means more and more competition and that’s when survival of the fittest comes into picture.

Most of these companies have budget constraints and cannot afford different digital marketing agencies for different services.

Do We have a Solution?

Of course yes. Every problem has a solution. There are few Digital marketing firms which are giving all the services under one roof and that makes it cost effective and one such agency is Digital PR World.

Know more About Digital PR World

Instead of having 2-3 agencies, Digital PR World offers solutions which covers a 360 degree digital marketing. They have came up with an idea to create certain digital + eCommerce packages for the new/local/small D2C brands so they can afford all the marketing channels. To know more about the packages check out the link here MONTHLY HOLISTIC COMPLETE DIGITAL MARKETING SERVICES PACKAGES – NO AGENCY CAN PROVIDE THIS IN INDIA

Digital PR World is based out of Kolkata with a client base across the country and abroad. They have already served companies of various sizes and industries in creative communication, SEO, risk-mitigating, PR, outdoor campaigns, website designs, and other creative digital marketing services, Amazon Flipkart management and performance marketing services.

Digital PR World offers over 15 services that help businesses of all sizes to take off to new heights. Being an online PR agency their specialization is in Planning Strategies & Execution, Persuasive Communication, Result Driven Content Marketing, Effective SEO, and Creating Visuals That Tell Stories. From 16+ years and working for 500+ clients, they have created value for clients, agencies and products.

Other Services Offered by Digital PR World

  • Brand Launch Campaign Design
  • Performance Marketing ( inclusive of all ads platforms)
  • Influencer Marketing
  • Amazon Account Management
  • Online Reputation Management 
  • Digital PR Launch Plan
  • SEO Services 
  • Creative Digital Marketing Media & Advertising
  • Digital Marketing Packages For Small Business

Do check them out as realistic online PR is just the real need of the hour with companies having so much to share.

They could be reachable as:
http://www.digitalprworld.com
info@digitalprworld.com
+91-9674975029


Four Digital Marketing Channels Aids In ECommerce Growth

In the mid-1990s, online shopping via e-commerce was in its infancy. But today things have changed and has taken a drastic turn. There is exponential growth in this kind of market and one of the biggest reason is, our encounter with pandemic. Personally I don’t remember going out for shopping in last 2 years. We are six people in our family , all are in different age groups and I can confidently say that online shopping is being popular among all age groups. 

Reasons for Online shopping popularity are :

  • Huge variety of products
  • Better prices with greater discounts and offers
  • Easy shopping and discreet shipping
  • Quick and easy replacement and refund of products
  • Fast delivery
  • Zero Human touch
  • Easy Comparison with other similar products
  • Detailed description about the products and vendors
  • No sales pressure
Source :Global online Consumer Report KPMG International

So, when advantages overpower the shortcomings then why won’t people prefer online shopping?

Ecommerce is growing fast. The rapid adoption of smartphones, easy and affordable access to technology, and the convenience of shopping from anywhere, at any time are the major reasons for the rapid growth of online commerce. In E-commerce business buying and selling completely depends on the internet. Therefore, digital marketing gets into the picture, as it is the only medium to support E-commerce business to grow.

Continue reading “Four Digital Marketing Channels Aids In ECommerce Growth”